Web Privacy

Automate privacy compliance for websites

Scan the code of your website or web app to discover data flows to third-party trackers and pixels. Test cookie consent on every website. Ensure continuous privacy compliance.

Identify all personal data and 3rd parties
Detect sensitive data leaks to pixels
Ensure websites always honor consent

Privacy controls designed for web

Dynamic Data Maps

Monitor data flows from the web to 3rd parties

Identify and classify all personal data elements processed by websites and web apps. Discover all third parties integrated via trackers, pixels, tag managers, customer data platforms, APIs, etc. Track flow of each data element to any third party in real-time.

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Auto-Risk Discovery

Implement continuous pixel and tracker governance

Programmatically audit websites and web apps for compliance with your privacy policies. Scan the underlying code to detect new data, third parties, and risks after each website update. Prevent data sharing risks by triggering reviews before unapproved third parties or data flows go live.

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Consent Compliance

Audit cookie banners to ensure compliance

Regularly scan websites to ensure CMPs properly collect and act on consent by location. Run 30+ checks for GDPR, CPRA/CCPA, GPC, IAB’s TCF, PIPL, and PIPEDA compliance by country and identify the exact line of code violating regulations.

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Smart Assessments

Autopopulate assessments with real-time data

Efficiently create RoPAs, PIAs, & DPIAs pre-filled with how personal data is collected, used, shared, and stored. Minimize input needed from developers. Automatically update assessments after each code scan instead of relying on outdated manual assessments.

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Integrations

Sync to OneTrust and other privacy tools

Centrally manage data maps and assessments in Privado or other privacy tools like OneTrust or TrustArc. Autopopulate and auto-update data maps, assessments, and risks in other tools with accurate, up-to-date information from Privado. Save your teams months of manual data mapping and assessments

Recent Enforcement

Prevent fines as privacy enforcement increases

Privacy fines from the FTC, California AG, and GDPR regulators have recently ramped up. The FTC in particular has dramatically increased scrutiny for sensitive data sharing to trackers like the Meta pixel.

See recent FTC fines

“Privado helped us prevent any accidental sharing or tracking in our product by enabling us to structurally build privacy into our SDLC.”

Puneet Thapliyal
CISO

“Privado was instrumental in helping us assess our website cookie compliance and enabling us to understand whether our consent management platform was working properly.”

Danial Hu
Daniel Hu
Privacy Manager, Product Lead

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