Prevent non-compliant data sharing to 3rd parties
Ensure all personal data shared to marketing partners and other third parties is compliant with CPRA, FTC, and GDPR regulations. Find, fix, and prevent all personal data sharing risks.
Identify all marketing partners
Track all personal data flows
Ensure consent compliance
Scale marketing without privacy risk
Uncover all data flows across your marketing tech stack
Privado’s privacy code scanning solution identifies all personal data collected and all third parties receiving data in real-time. Auto-tag sensitive data for CPRA, MHMDA, GDPR, and the FTC. Get full backend data sharing coverage via integrations with tag managers and customer data platforms.
Continuously monitor consent on web and app
Regularly scan your websites and apps to ensure consent is collected and acted on appropriately by location. Run 30+ checks for GDPR, CPRA/CCPA, GPC, IAB’s TCF, PIPL, and PIPEDA compliance by country and identify the exact line of code violating regulations.
Control data sharing as your tech stack evolves
Get alerts for each new marketing partner and every data flow change. Prevent violations before they go live with privacy checks that block non-compliant pixels, tag managers, or SDKs in dev tools.
Ready for CPRA and MHMDA enforcement?
As of March 2024, enforcement is now live for the California Privacy Rights Act (CPRA) and Washington state’s My Health My Data Act (MHMDA). Both regulations subject companies to large fines if they do not honor consent before sharing personal data with third parties. Get compliant now.
Track personal data flows to any 3rd party
Privado tracks data flows to any marketing or analytics partner by scanning websites and apps and by integrating with tag managers and customer data platforms.
“Privado helped us prevent any accidental sharing or tracking in our product by enabling us to structurally build privacy into our SDLC.”
“Privado speaks the language of the engineering department, which creates an interest in the mind of engineers and makes them engage with our assessments.”
Learn more about Digital Tracking Governance
The definitive guide to digital tracking governance
Implement best-in-class digital tracking governance and prevent non-compliant personal data sharing to marketing partners.
Keeping track of ad pixels with digital tracking governance
Is your organization's data sharing with ad partners CPRA and MHMDA compliant?
Washington’s My Health My Data Act vs. California’s CCPA
Learn key differences, applicability, consent requirements, and steps towards compliance.