Evidence-based privacy for
Privado enables complete privacy governance and visibility by monitoring web, app, & backend data flows in real-time
Most privacy risks start in your software products
Yet privacy teams lack visibility for how their software products collect and move personal data.
Introducing Product Privacy Management
Identify privacy risks in real-time by scanning live websites
Identify privacy risks in real-time by scanning live mobile apps
Identify risks before they go live by scanning code of web, app, and backend products
Identify 4th party data sharing risks by scanning tag managers and CDPs
Identify 3rd party privacy risks early by scanning DPAs and MSAs
Product Privacy Management focuses on the primary source of privacy risk: software products. Integrate evidence-based privacy controls across the product development lifecycle from planning through development and maintenance.
Identify all personal data
Instantly build a complete inventory of all personal data elements collected by your websites, mobile apps, and any other user-facing or backend application. Auto-categorize data, tagging sensitive health, financial, and location data

Discover all third parties
Catalog all third parties receiving personal data from your websites, apps, and backend systems. Obtain full backend data sharing coverage via integrations with tag managers and customer data platforms

Map all data flows
Track the flow of each data element through your websites, apps, and backend software all the way to third parties. See the full lineage for how each data element is collected, used, shared, and stored

Verify consent
Continuously audit your websites and mobile apps to ensure consent banners and data flows honor user consent by location and regulation

Know the use of data
Determine the purpose of processing for each data element across your websites, apps, and backend software. Autogenerate descriptions of processing activities with AI






Govern personal data across products





How Privado drives customer value




Enterprise-grade security
Data secure by design
Privado does not scan or access any data, only live software products, code, and contracts
SOC 2 certified
Privado’s security policies and controls meet the highest industry standards
Single Sign-On (SSO)
Privado offers SSO to allow admins to determine who has access to Privado from your SSO solution
Role-based access controls
Access to data within the Privado application is governed by role-based access controls (RBAC)
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FAQs
For any further questions, send us a message hello@privado.ai
What is product privacy management?
Product Privacy Management focuses on the primary source of privacy risk: software products. Integrate evidence-based privacy controls across the product development lifecycle from planning through development and maintenance. This approach enables full visibility and governance for how personal data is collected, used, shared, and stored across web, app, and backend software products.
How is product privacy management different from data discovery tools?
Data discovery tools scan data stores to build an inventory of all data in storage, not just personal data. Data discovery tools can only determine what personal data is stored; they lack coverage for how personal data is collected, used, or shared.
Product privacy management solutions scan the software products that control how data is collected, used, shared, and stored. By scanning live websites and apps as well as the code that runs web, app, and backed software products, product privacy management solutions can provide complete visibility and risk mitigation of how personal data is collected, used, shared, and stored.
Code scanning enables fully automated data maps, autopopulated privacy assessments, and risk discovery during and after software product development. By scanning live websites and apps, Privado also monitors whether consent banners and data flows meet all consent requirements by location.
Does Privado integrate with OneTrust?
Yes, Privado integrates with OneTrust, enabling the personal data inventory, assessments, and risks in OneTrust to be automatically updated with accurate, real-time information from Privado’s product privacy management platform.
What software products is Privado designed to scan?
In short, Privado can scan any web, app, or backend software products owned by a company.
Privado scans live websites and mobile apps to identify personal data and third parties, detect sensitive data leaks, and test that consent is honored.
Privado also scans any code written by a company’s engineering team for their website, apps, and backend software products. Code scanning enables fully automated data maps, autopopulated privacy assessments, and risk discovery during and after software product development.
Additionally, Privado scans third party marketing tools such as tag managers and customer data platforms (CDPs) to identify data flows from those tools to additional third parties.
What is the process to implement Privado?
No implementation is required for Privado’s Web Auditor or App Auditor. Only a URL is needed to scan a live website, and the app store file (IPA for iOS or APK/AAB for Android) is needed to scan a live mobile app.
Implementing Code Scanning requires one integration with your source code management tool (e.g., GitHub, GitLab, Bitbucket). This integration is typically done in the cloud or your on-premise environment. There is also a hybrid on-prem and cloud option where Privado scans code on-premise by integrating into your CI/CD pipeline tool and sends the results to Privado’s cloud platform environment.
For reference, source code management tools contain all the code written by your engineering team and have a wide range of capabilities including deploying software updates via a CI/CD pipeline.
What coding languages can Privado scan?
Privado offers comprehensive coding language support for over 30 languages. See the current list here.
Privado can add support for additional languages as needed.